📄 Journal Article
Measuring social media influencer index- insights from facebook, Twitter and Instagram
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112
References
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Authors (5) 1 from IIT Delhi
Publication Details
| Type | Journal Article |
|---|---|
| Published | March 26, 2019 |
| Source | Journal of Retailing and Consumer Services |
| Publisher | Elsevier BV |
| Volume/Issue | Vol. 49 , pp. 86-101 |
| DOI | 10.1016/j.jretconser.2019.03.012 |
| OpenAlex ID | W2922826082 |
| Open Access | Closed Access |
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